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In a strategic move to propel Malaysia into the forefront of the digital economy era, SAYA DIGITAL has launched a comprehensive campaign aimed at elevating the digital skills of Malaysians across urban and rural landscapes. More than just a digital literacy initiative, SAYA DIGITAL envisions creating a society that thrives on technology, smart living, and equal
Malaysia boasts a commendable position in the digital landscape, particularly within the ASEAN region. This achievement catalyses unity between the government and the people, reinforcing their collaborative efforts to ensure the success of initiatives like MyDIGITAL.
However, the acknowledgement of the dynamic nature of the digital technology sector in the Fourth Industrial Revolution prompts a call for sustained efforts. The #SayaDigital aims to elevate digital literacy across various demographics, including the B40 group, youths, senior citizens, and socio-economically vulnerable communities throughout the nation.
The initiative, targeted at vulnerable groups, aligns seamlessly with Malaysia’s ambition to emerge as a prominent player in the regional digital economy market, ensuring inclusivity and adaptability in the face of evolving technological landscapes.
SAYA DIGITAL PROGRAMMES: Empowering Through the 3Js Approach
Under the SAYA DIGITAL campaign, various programmes are meticulously designed to empower individuals to navigate the digital landscape effectively. The core principles, encapsulated as the 3Js, drive the initiative forward:
Income Creation (Jana Pendapatan): SAYA DIGITAL endeavours to assist individuals in generating income by mastering digital skills, enabling them to delve into freelance work or explore online business opportunities.
Saving Expenses (Jimat berbelanja): Educating people on the importance of prudent spending habits, the initiative emphasises evaluating product quality, comparing prices, and utilising coupons or discount vouchers on eCommerce platforms.
Fraud Prevention (Jaga-Jaga Penipuan): With cyber threats on the rise, SAYA DIGITAL aims to raise awareness and equip the public with the knowledge to safeguard against online scams, phishing attacks, and fake news.
SAYA DIGITAL LITERACY: Mastering the Basics
The Jelajah Saya Digital series, facilitated by Geng Saya Digital, provides basic literacy training modules in three crucial areas:
- Digital Communication: Learn essential skills such as using WhatsApp, Facebook, video editing for YouTube, and navigating Google Maps.
- Digital Transactions: Gain insights into online banking services and eWallet payment methods.
- Digital Applications: Explore bill payments, eHailing services, online food delivery, and grocery shopping. Additionally, participants will learn how to find home equipment repair services and more.
SAYA DIGITAL BUSINESS: Revolutionise Your Enterprise
SAYA DIGITAL BUSINESS initiatives are geared towards enhancing efficiency, productivity, revenue, and cost savings:
- eUsahawan: Propel your business into the digital realm by leveraging social media platforms for effective online promotion.
- Sharing Economy: Discover how your business can benefit from Sharing Economy solutions and services.
SAYA DIGITAL FREELANCE: Unleashing Digital Entrepreneurship
Empowering individuals to harness digital skills for freelance work and online businesses:
- eRezeki: Unlock opportunities to earn extra income through digital jobs available on crowdsourcing platforms.
- GLOW: Elevate your income potential as a digital freelancer.
SAYA DIGITAL CAREER: Upskill for Tomorrow’s Opportunities
Encouraging individuals to upskill or reskill themselves through digital technology courses:
- #mydigitalmaker: Develop the digital skills of young talents, preparing them for future career opportunities.
- Let’s Learn Digital: Enhance your Digital Tech skills through FREE TRAINING.
- Digital Up: Avail training subsidies provided by Digital Up for eligible members of Malaysia’s existing workforce.
SAYA DIGITAL emerges as a holistic initiative poised to transform Malaysia into a digitally savvy nation, fostering inclusive growth, and preparing its citizens for the challenges and opportunities of the digital age. As the campaign gains momentum, the nation stands on the precipice of a new era, where digital prowess is not just a skill but a way of life.